![]() After much lobbying by fans for a decade a half and Sony Pictures’ interest in the product after producing Ghostbusters, The Coca Cola Company finally saw fit for the drink’s return. We have that very fanbase and Sony Pictures to thank for Hi-C Ecto Cooler’s return. Fans began to concoct imitation recipes, much like homebrewers do with discontinued beers, and shared them on the internet. In 2006, it became Citrus Cooler before being discontinued for good in 2007. Slimer remained a fixture on the juice box for another five years and the drink, Ecto Cooler, remained until 2001 when Minute Maid (a subsidiary of The Coca-Cola Co.) changed the drinks name to Shoutin’ Orange Tangerine. However, Hi-C Ecto Cooler found its own success, surviving long after the cartoon series was ended in 1991. The cartoon series rode the coat tails of the original Ghostbusters movie staring Dan Aykroyd, Bill Murray, Sigourney Weaver, Harold Ramis and Rick Moranis. The juice box was introduced in 1987, a year after The Real Ghostbusters hit the Saturday morning line-up. Hi-C Ecto Cooler was last stocked 15 years ago, nearly half our lifetime since our childhood beverage (oh, what about Kool-Aid and Squeeze-Its?) was more than just a fond memory. If it has seemed like forever since it has been out, it is because it has. When the answer was no, some of us would tell ourselves that we would buy as much as we wanted when we were grown up. We remember asking Mom or Dad if we could get a pack of Hi-C Ecto Cooler, explaining how essential it was to be included with our school lunches. Some of us remember when Hi-C Ecto Cooler was always on the grocery shelves and the commercials with Slimer convincing small children across the world to drink it. It is no coincidence either that the citrus flavored juice drink is available to sneak into movie theaters for Ghostbusters. That’s right, Slimer’s favorite refreshment is, yet again, within reach. ![]() Haunting the shelves again like a rerun of your favorite television show from your youth is Hi-C Ecto Cooler.
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